Saturday 27 August 2016

Shape The Story - a new initiative

Authors usually want to control everything, particularly what happens on the page. As they should, since that is the very essence of writing stories for others to read. However, there are areas where such a proprietary approach might be limiting.

Consider the possibility of taking someone else's story and pilfering it for content to feed your own narrative, even using some of their characters and taking them in an entirely different direction. Plagiarism? Some might call it inspiration. Others, merely research. The author of the original story will most likely call it outright theft and will promptly take you to court. Consider, therefore, what would happen if that original author did... absolutely nothing.

Well, the first thing would be that the author would have suggestions, in the form of a new story, of where to take their own characters next. The author might find yet more characters in the new work that they might like to bring into their own story universe. There might be ingenious story arcs in this new work that the original author had never thought of, new paths for his or her original characters to explore. The original author might well find all sorts of new and exciting avenues to experiment with.

What about the readers? Those who might have read the original author's work would most likely be intrigued by this new story. They might find a different tone that lets them see the original author's work in a new light. Most importantly, some readers will discover the original author only once they have read the new author's story. In essence, letting go of their work lets the original author embrace a broader audience and a wider story world.

There is, of course, the case of remuneration. The original author might want to protect his or her copyright of their story and everything it contains. But how does someone else taking the story in a fresh and new direction, using the same characters, harm the author's revenue stream? Some would argue it actually increases it, since it allows new readers to discover the author's work. What really matters here is who is doing the writing. The original author did not write the new story, just as the new author did not write the original story. Everyone receives the revenue that matches the work they put in. So in fact, people make more money as a whole with this approach, and readers have more variety of content at their disposal.

Encouraged by this positive conclusion (which many people may hate me for, and I respect their opinion along with their compulsion to tear me a new orifice somewhere unpleasant and probably painful), I have designed a new writing platform, aimed at teenagers, which follows this very concept.

The platform will have a soft launch in October 2017 and will be called 'Shape The Story'.

There will be much to discuss once this launch happens, and I look forward to the many interesting conversations that are sure to take place once this project takes off.

Every idea comes from another idea. We just need to make peace with this notion in order to open up a whole new world of creative possibilities.